NetAudioAds Do Not Drive Visitors Away

NetAudioAds has been through some heavy trials and tribulations over the past few months. There has been a ton of bad press perpetuated by people that are not in the advertising industry saying that Internet audio ads are a bad idea.

I can see their point of view. The average consumer hates advertising no matter what form it takes. Negative press always follows in the face of something that is new and uncharted. This was fully expected. The bottom line is the fact that our economy needs advertising in order to stimulate spending which in turn keeps everyone employed.

Another common misconception about NetAudioAds is the assumption that 5 second audio ads will drive customers away. Being the avid tester that I am I have put this to the test.

From the dates of February 20th - March 20th I placed a 5 second audio ad on my home page at seo2020.com. Here are the stats for that page for 2/20/2008 - 3/20/2008:

As you can see there were 3,629 visitors to the home page during the period and the bounce rate is at 47.81%.

The visitor averaged 2 minutes and 15 seconds on the page.

The goal here is to prove all the may sayers wrong about audio ads driving people away from a site. I am finding the "reality" to be quite different and SEO20/20 is not the only website that I have placed the audio code on for testing.



Okay ... now let's look at the traffic and bounce rate prior to the time when I had audio ads placed on the home page:

As you can see between the dates of 1/19/2008 and 2/19/2008 there were 4025 visits with a 52.22% bounce rate and an average visit time of 2 minutes and 37 seconds.

What is shocking is the fact that the content on the page in question had not changed during the test and non-test period yet the bounce rate was higher when I didn't have an audio ad playing.

It would appear, at first glance, that the audio ad is actually lowering my bounce rate. People are not leaving the page as often during the test period.

I have more stats to share on this but will save it for a future blog post. I am seeing first hand evidence that clearly shows that NetAudioAds do not drive visitors away from a website. The people that would like to see this program fail are speculating that it would without evidence or proof to substantiate such claims.

I have the proof and the proof continues to come in...

NetAudioAds Pay-Per-Play Power In Advertising

NetAudioAds has introduced a new program called Pay Per Play. This new program should not be confused with their former affiliate program from 2006.

In 2006 NetAudioAds started an affiliate marketing push and charged for an opportunity to get an early start introducing the powerful Voice2Page technology to the marketplace.

Unfortunately, in 2006, the program was a bit ahead of its time and was not viable then. All affiliates under the former program have been refunded their money under this old program.

Some former affiliates are disgruntled because they didn't have the opportunity to get involved in the new program at sellingppp.com. You may see evidence of this in the search engines where misdirection, lies and deceit are being passed around as factual evidence.

Be wary of profiteers who drive traffic by raising controversy. You can't trust people that propose to know information that only advertisers and company insiders could know.

The new Pay Per Play opportunity has grown by leaps and bounds according to SEO20/20. They report that more than 3 million website owners have joined the new program and the prospect of audio advertising has gained the attention of major advertisers all over the world.

Read more about NetAudioAds explosive growth.

Pay Per Play is the most viable advertising opportunity to date. The facts speak the truth.

As with any opportunity you should conduct your own due diligence. Make sure you get the full story before believing contrarian opinions and deceit whose purpose is to profit by contrarian marketing tactics.